Pricing
What it costs to become the answer, and what proves it worked.
Monitoring is free because it is commoditized. Every tier above it is priced on the work, and on proving the work moved the number.
Short answer
What does Citon cost?
Citon prices AI-citation work in five tiers: a free Gap Report, a $3,500 one-off Citation Diagnostic credited in full to month one, and monthly retainers at $6,000, $10,000, and from $15,000, each on a 90-day minimum. Every paid tier carries a held-out control group and a causal-lift report at day 90.
Measured across
Retainers carry a minimum term because a causal-lift report needs ninety days to exist. Anyone promising a measured lift faster is not running a control group.
What every retainer includes
The same six things ship on every tier. What changes above this is volume and surface count, never whether you get proof.
- Measurement. Live-answer measurement on your money queries, disambiguated and validated before any baseline is taken.
- The citation map. Every host the models actually cite for your queries, ranked and refreshed. A target list, not a score.
- The work. Answer pages, off-site placements, community mentions, review sites and developer surfaces. Counted per tier.
- Three alerts a week. A thread where a competitor is named and you are not. A citation gained or lost. A competitor move. No dashboard.
- Your own AI, not our UI. A scoped API as a copy-paste curl command, then an MCP server you add to Claude or Cursor.
- The causal-lift report. Half your queries worked, half deliberately untouched, difference reported at day 90 against a threshold set in writing first.
Prove it
Get consistently named on one category you are losing.
90-day minimum
The shortest term a causal-lift report can exist in.
What Prove it includes
- 20 to 30 money queries across one cluster
- 6 answer pages a month
- 6 off-site placements a month
- 10 Reddit and Hacker News mentions a month
- Agent-readiness pass
- Three alerts a week, no dashboard
- Causal-lift report at day 90
Own it
Win the commercial queries you keep losing.
90-day minimum
Long enough to hold a position, not just take one.
Everything in Prove it, plus
- 60 to 90 money queries across three clusters
- 12 answer pages and 15 off-site placements a month
- 20 Reddit and Hacker News mentions a month
- 2 technical videos a month
- Quarterly original research on your first-party data
- MCP and agent-manifest work
Lift guarantee
The fee sits against a citation-share lift declared in writing before we start, measured against a held-out control set. Miss it and the next quarter is free.
Citation Diagnostic
It ends in the ranked list of hosts the models cite on your own queries, ordered by what moves first.
Credited in full to month one
You keep the pre-registered baseline and the worklist either way.
Apply now- Full cited-source extraction across every answer
- Which of the nine failure modes you are in
- Citability audit of every surface you own
- The worklist, ordered by what moves first
- Your pre-registered baseline, before any work starts
Category
Own the category rather than compete inside it.
90-day minimum
Lift guarantee
The fee sits against a citation-share lift declared in writing before we start, measured against a held-out control set. Miss it and the next quarter is free.
- Everything in Own it, plus
- Uncapped money queries, category-wide
- 12+ answer pages, off-site set by the worklist
- 20+ mentions and 2+ technical videos a month
- Monthly original research, end to end
- Quarterly executive review against the declared threshold
Gap Report
Free. Twelve of your money queries, five repeats each, across three engines, measured against live AI answers rather than a source proxy. Your failure mode named, hosts ranked by citation depth, and a pre-registered baseline, walked through live inside five working days.
The countable version
Prove it $6k
Own it $10k
Category $15k+
Why the page count looks low
The agencies you are comparing us to publish 20 to 100 pages a month. We publish 6 to 12.
Across 901 citations in 60 answers we measured, 91.5 percent pointed at somebody else’s site, spread over 82 distinct hosts. So the month goes on the 91.5 percent.
Publishing more pages on your own domain is the cheapest thing to sell in this category, and the smallest part of the answer.
Measurement is bundled into every tier and never itemised. A line-item price for measurement would make us a monitoring vendor with extra steps.
Questions
The five we get asked before every engagement.
Not covered here? The Gap Report costs nothing and answers most of the rest with your own data.
A tool reports a score. We give that away free, because monitoring is commoditized and it starts at 99 dollars a month. What you pay for is the work across the surfaces models cite, and a held-out control group showing the work moved the number.
Free gap report
When the model answers,
be the one it names
Tell us your category and the questions your buyers ask. We run them against live AI answers and walk you through what came back. If you are already winning, we will tell you that too.
12 queries · 5 repeats each · 3 engines · 5 working days
Free · Walked through live · Five working days
Queries we run
Cited instead of you
reddit.com38%
g2.com26%
news.ycombinator.com21%91.5% of citations point off-site